On Thursday I gave a quick talk on microformats to the assembled hordes of Product Operations in Yahoo! Europe (this department contains project management, web development, design and user research — people who actually build websites).
The basic structure of the talk was:
- use a couple of quotes taken from the what are microformats? page, and one from Jeremy Keith's talk In Praise of the Hyperlink to introduce the concept
- quickly describe the W3C's Semantic Web (note capitalisation) vision and progress over the past five years
- describe the progress made in just over one year by microformats in creating the semantic web (note lower case)
- note adoption of microformats by some small EU Yahoo! properties and some big US Yahoo! properties
- briefly name and describe some microformats (without code examples)
- show how hCard can be used by the Technorati contacts feed service to take the list of speakers from this year’s d.Construct and them to my address book
- show how hCalendar can be used by the Technorati events feed service to take the schedule from this year’s d.Construct and add it to my calendar
- take questions from the audience
End result — a few more people at Yahoo! Europe understand exactly what microformats are and why I consider them important; a handful are now excited enough to go learn more (and not just in the web development team); and I should learn to save my Keynote files before rebooting my machine.